MSG

Marketing Systems Group was founded with the vision to provide innovative products, services and information solutions designed specifically for the survey research community.

Product Portfolio

From the introduction of the Genesys RDD sample design and generation system in 1988, MSG product portfolio now includes the ARCS Panel Management software; PRO-T-S, the industry’s first research predictive dialing system optimized specifically for market research; and more.

Services & Products

Genesys
PRO-T-S
ARCS
GIS

MSG

Marketing Systems Group was founded with the vision to provide innovative products, services and information solutions designed specifically for the survey research community.

Product Portfolio

From the introduction of the Genesys RDD sample design and generation system in 1988, MSG product portfolio now includes the ARCS Panel Management software; PRO-T-S, the industry’s first research predictive dialing system optimized specifically for market research; and more.

Services & Products

Genesys
PRO-T-S
ARCS
GIS

Jerry Oberkofler

Jerry Oberkofler

President

Mr. Oberkofler is President of MSG. He joined MSG in 1989 as Director of Database Services. Since then he has held various positions, including Vice President of Programming and Database Services from 1993 to 1996 and Vice President from 1996 to 1998.

In 1998 he was named Senior Vice President of MSG with overall management responsibility for the company’s product development, technical support and systems/networking groups, supporting the ARCS, GENESYS and PRO-T-S product lines, company web sites and e-commerce applications, and internal computing needs of the company. Mr. Oberkofler was also responsible for procurement of technology systems, software, telecommunications and outside services required to support company operations and annual budgeting of these items.

In December 2010 he was named Managing Director of MSG, along with Susan Emery. As Co-Managing Director, he had direct and shared responsibilities including long-range planning, strategic business direction, new product development, operating efficiency improvement, capital and expense budgets and profit and loss responsibility.

Contact

755 Business Center Drive, Suite 200 Horsham, PA 19044
800.336.7674